CORPORATE CLOURS
Corporate colours play a crucial role in brand recognition and evoke specific emotions. The primary colours of blue, red, white, and grey are consistently used to establish brand identity and convey trust, warmth, simplicity, and formality. The secondary colour palette complements the primary colours and is utilized for special cases like error messages and notifications to enhance user experience. Ensuring accessibility, the colours are chosen following web content guidelines to cater to users with varying vision abilities.
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